Here’s a quick rundown of some of the biggest trends to watch out for this year according to CONTEXT.
TVs: time for 8K
The past year has seen 4K and HDR TVs made widely available, with prices dropping lower all the time. This paves the way for some potentially big 8K announcements this year, with LG already claiming that it will be showing off a new 88-inch set. It will feature a 7680×4320 pixel display a massive 16 times better than the resolution of a standard HD set.
Other technology innovations in the TV space we may see more of are: local dimming features to boost picture quality; lower-priced OLED screens; improved voice control and streaming app support; and potentially some OLED-rivallingMicro LED technology from Samsung.
The smart home gets smarter
TVs comprise just one small part of an increasingly large smart home market, with voice-powered AI assistants from the big hitters like Amazon, Google and Apple increasingly positioned as the glue that holds everything together. Expect a slew of announcements detailing support for Alexa, Google Assistant and Apple’s HomeKit protocol in products as varied as smart clocks, speakers and even video door entry systems. Alexa seems to have the lead at the moment, but Apple is catching up fast thanks to new partnerships, while Google is said to be planning a major presence at the show, having booked out eight hospitality suites.
Keeping it real: VR/AR
Virtual reality might have garnered most of the headlines in recent years, thanks to a slew of eye-catching headsets, but its near neighbour augmented reality (AR) is likely to make a splash in 2018.
Expect to see announcements from the likes of Carl Zeiss, Occipital, Kinmo, Kodak, Royole, Sony, and Netflix, as well as chip giant Qualcomm, which has been building out partnerships with some high-profile headset names such as the Oculus Go. Magic Leap is also a name to watch in the AR space and could well be showing off its new Lightwear headset.
AI everywhere from connected cars to voice-activated smart home assistants. Honda will feature the tech in its new 3E Robotics Concept at the show with a range of products designed to advance mobility and make people’s lives better.
AI will feature in a range of announcements from other big names including Chinese search giant Baidu, which will show off its autonomous driving platform Apollo and “conversational AI” platform DuerOS.